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2016 Mobile Ad Summit
Friday
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November
 
17
 at 
7:00pm
 
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Best 20 Degree Sleeping Bag Reviews (In 2017)
Friday
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November
 
17
 at 
7:00pm
 
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The mobile advertising revolution is here.

Of all the bags, the Enlightened Equipment Discovery came out on top. Why? Thanks largely to the versatility as well as the ability to completely customise your personal Revelation quilt when you order (although note, it does take 2-4 weeks to get the product).

 

The patchwork includes upright baffles on the body and also horizontal frustrates on the foot box, producing a system whereby the down stays in position best while separating the foot box's below the body's to avoid the foot box losing loftiness. Buckles at the shoulders and also hips could band the patchwork down to your resting pad utilizing the consisted of wires, producing a sleeping system that does not slide or move when you toss or transform.

 

The quilt is available in a variety of temperature level ratings, and has the ability to compress down smaller sized compared to most sleeping bags. Contribute to this it is exceptionally lightweight.

 

The REI Igneo Sleeping Bag is a light-weight yet well-insulated product. It's been built with long lasting as well as top notch products, much like the premium sleeping bags on the market, but for an economical middle-of-the-road cost.

 

The Igneo is an optimal product for hikers, backpackers, and also campers who will certainly be dealing with damp or cool weather. We would certainly suggest it to knowledgeable backpackers who take a trip light but do not want to spend a great deal of loan. The bag's convenience makes it a rather terrific sleeping bag choice for simply regarding any person.

 

While the Western Mountaineering SummerLite is not efficient in enduring chillier temperatures, as the name recommends this is a 2-season (spring/summer) bag.

 

The decrease in the heat ranking does include one large advantage - it's dramatically lighter, evaluating in at just over a pound. Because of this it also packs down little

.

Profits: An outstanding comfortable bag ideal matched for ultralight or minimal campers as well as walkers wanting to shed a couple of even more ounces of weight on warmer journeys.

 

The Various Types of Resting Bags

 

Hoodless Bag

 

Hoodless bags are available in 2 variations, rectangular and semi-rectangular. Both supply the sleeper much more room to move in the evening. The rectangle-shaped design has more dead room that your body needs to warm up, hence making them less cozy compared to mummy bags.

 

On the various other hand, semi-rectangular bags, with tapering at the foot box and also head, are a good hybrid option if you require a lighter as well as warmer bag than the rectangular bag can supply, however require more area for changing positions throughout the night. The various other benefit of both semi-rectangular as well as rectangle-shaped bags is that they are generally less expensive compared to mummy bags, giving you a lot more freedom for various other gear.

 

Patchwork

 

The camp quilt is basically a shielded covering. It offers a lot even more freedom of motion than a sleeping bag and can be lighter and also smaller in pack dimension. Its versatility is the leading factor people prefer to acquire a camp quilt.

 

Camp patchworks are not able to work as well versus the draft that a properly-zippered sleeping bag keeps out. Therefore, you can locate camp patchworks that maintain you warm up down to 35 levels Fahrenheit; at the same time, however, a correctly fitted resting bag could keep you warm up down to 20 levels or even reduced, depending on the bag.

 

Mommy Bag

 

All mommy bags likewise have a hood that surrounds your head to maintain it cozy. Mommy bags are the hottest kind of resting bag on the market, sometimes having temperature ratings as reduced as 0 levels Fahrenheit. Mummy bags are generally the most expensive kind of resting bags on the market.

 

Bed-Style Bag

 

A hybrid in between the resting bag and also the camp patchwork is the bed-style sleeping bag. With a really wide, oval-shaped opening from shoulder to waist and no zippers, this style of bag is ideal for individuals who desire a mix of sleeping bag for their legs and comforter for their upper body. The advantage of the bed-style resting bag is that you can be as comfortable as you are at residence with a regular sheet as well as comforter. Unfortunately, if you change much, you will certainly get cool due to the fact that the comforter shifts with you, leaving openings right into the bag area. These bed-style bags normally consider extra with the added material.

 

Insulation

 

This is the single crucial factor to consider when it pertains to acquiring a sleeping bag - exactly how warm will it should be for you to conveniently (and securely) get a good nights rest. There are two measurements that matter when you consider insulation, fill power and also fill weight. Fill up power, according to Standard Fiber, is a measurement of the fluffiness of the down, whether artificial or all-natural (Just what is Load Power?). A greater fill power has more insulating air pockets. Thus, a greater fill power causes far better insulation.

 

Load power usually ranges from 550 to 850+, states Standard Fiber. Excellent insulation arrays from 650 to 750, while the best insulation has a fill power of 800 or even more. The other measurement to remember is the fill weight, which is the weight of the down in ounces. The higher the fill weight, the heavier the insulation will certainly be.

 

Remember, though, that heavy does not equate to warm. If you consider two resting bags, one with 15 ounces of 600 fill down and also one with 11 ounces of 750 fill down, the previous will be larger, however the latter will certainly be warmer. Street Sleeper is a Woodstock-based NPO that upcycles vinyl billboards into sleeping bags. There are also 2 types of insulation, all-natural down, and also artificial down. Which you pick will certainly have an influence on your comfort level and also general heat. For an introduction to the differences, check out this YouTube video on all-natural down versus synthetic.

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About our partners


Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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